November 2013 | Kellogg’s Nutrition Know Newsletter for Healthcare Professionals

On Demand Webinar:
Dietitians Investing in
the Blogosphere

The blogging community can be a powerful ally and marketing tool for your business. This recorded webinar helps you leverage partnerships with bloggers to generate free press, referrals and improvements to your bottom line. Great for all social media skill levels.

•  Approved for 1.0 continuing
   education credit.

View the program now!

November is American Diabetes Month®

Our Client Tools section offers these diabetes teaching resources:

  • The Know Diabetes presentation reviews general diabetes diet guidelines and the importance of weight management, physical activity and working with a diabetes care team.
  • The companion Know Diabetes handout also covers general diabetes diet guidelines and includes a section to record diabetes management goals.

Peruse tools from Murray Sugar Free® brand, including client handouts, calculators, quizzes and a downloadable glucose journal

Did you know 90% of
Americans do not get
enough fiber?

Did you also know this
includes children?!

To help support closing this fiber gap, Kellogg recently sponsored a new brochure developed by the American Academy of Pediatrics (AAP): More Fiber for Your Children? Yes! Here’s Why and How. It will be distributed to parents through pediatricians’ offices. Excerpts now appear on, AAP’s website for parents, and are coming soon to the Spanish version of the site. Read the fiber excerpts now.

More Resources

Dear Subscriber,

Like many of you, we’re back from the Academy of Nutrition and Dietetics Food & Nutrition
Conference & Expo™ (FNCE®) in Houston.

We enjoyed meeting many Know Network™ members at our exhibit booth, culinary demo, Kids Eat Right breakfast sessions, and third annual networking reception. And welcome to all new Know Network™ members who signed up at our booth.

If you attended FNCE, we’d love your feedback. Please take our super-quick survey here.

Send to a colleague

If you couldn’t join us, this "virtual visit" is the next best thing to
being there. Get FNCE highlights here.

Our FNCE® Expo Food Truck was on a Roll

Attendees jam-packed our food truck to partake in these activities:

  • Chatted with our nutrition team about Kellogg’s®
    foods and the newest features, client education materials, free CPE programs and other
    resources at
  • Smiled for souvenir photos with the suavely
    square Mini™. Meet the Minis™ here!

Flavorful Fiber Recipes Starred at Our Culinary Demo

We whipped up these four delectable recipes at our Small Plates, Big Fiber culinary demo:

Cranberry Turkey
Appetizer Meatballs
Cucumber Raita
Mediterranean Burgers
Date-Pear Compote on
Goat Cheese Wedges
Jicama and Orange

An added treat: Sarah Worah, our 2013 Student Fiber-ful Kitchen Cook-off grand prize winner, wowed the crowd explaining how she developed her winning recipe, Leggo My Eggo® with Avocado and Goat Cheese.

Do-it-yourself demo resource: Download our four recipes, along with step-by-step demo instructions and talking points.

News from Kellogg’s® Healthy Beginnings™, our website on good nutrition for moms
and kids, is now available in Spanish. See the Spanish site now.

The website’s newest feature is the Healthy Habits Tool – a virtual
“personal coach” that helps your clients meet their health goals.

Here’s how it works: Clients sign on, pick a habit to work on
(e.g., drink more water, eat more fiber, eat more fruits and
vegetables, eat breakfast daily) and choose a 7-day Try It or

a 21-day Commitment. They
receive reminders and daily tips
and earn Kellogg’s Family
points as they succeed!

Try the Healthy Habits Tool now.

Stay connected to resources, product and program news, new research findings, industry insights and educational materials with our monthly Know Newsletter. View past issues

As a premier sponsor of the Academy of Nutrition and Dietetics, Kellogg Company encourages you to visit for more information and tools. You can also find additional resources at

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