It’s back-to-school time and snacks for hungry scholars are on the agenda. Study our new resource on snacking and recent research on kids and snacking. Get the facts about Kellogg's and peanut flour, too.

New for You: The Story on Snacking


In May, we alerted you that our new snacking resource for nutrition professionals was coming soon – now, here it is! The Story on Snacking white paper gathers the latest evidence-based research and tips for snacking deliciously and sensibly.

Here are a few research-based tidbits on the potential benefits of snacking for kids:


Fuels active kids. Physically active children need enough energy and protein to fuel their growth and development. Children tend to burn more fat during exercise, possibly because of lower carbohydrate stores compared to adults.1,2 A post-sports snack, such as yogurt with nuts or graham crackers with peanut butter can help replace fat, protein, carbohydrate and calories burned during training.


Helps fill nutrient gaps. Some snacks can help provide important nutrients that many people don’t get enough of at meals, such as fiber from grains, potassium from fruits and vegetables and calcium and vitamin D from dairy products.3,4 In addition, a study of 4,357 adolescents found that vitamin C, vitamin E and magnesium intakes were increased as teenage boys increased their snacking, and girls who snacked more often had greater intakes of vitamin C.5 Encourage kids to snack on nutrient-dense foods with fewer calories since snacking may also increase calorie intake in children.


Kids may be less likely to be overweight. Studies find that children who eat frequently throughout the day may be less likely to be overweight and may have smaller waists compared to children who eat three or fewer times a day.6-10

Download The Story of Snacking

Busting Myths about Kellogg's and Peanut Flour


In March, we announced changes regarding updating the allergen labels on eight Keebler® and Austin® sandwich cracker products. Since then, we’ve seen unsubstantiated rumors about the change.

To help you address questions from consumers:


Read the myth-busting facts that counter common rumors.


Note that the vast majority of Kellogg U.S. products do not contain or declare Peanuts or Tree Nuts. Remind consumers to always check on-package labeling for the most accurate information about nut and other allergens.


Revealing Research on Kids and Snacking


Scan these research summaries to learn how parenting style may influence snacking in young children and how kids’ snacking patterns differ.


Managing young children’s snack food intake. The role of parenting style and feeding strategies, Boots et al (2015)


Snacking among US children: Patterns differ by time of day. Wang et al (2016)

Learn More

A-Plus After-School Snack: 
Broccoli-Feta Hummus

Keebler® Town House® Pita Crackers with Sea Salt

Prep ahead for the after-school munchies! This easy and yummy spin on hummus features tangy feta cheese, roasted red peppers and fresh broccoli. Pair with Keebler® Town House® Pita Crackers with Sea Salt for a super-fast snack.

View Recipe
More Resources


MyPlate’s Snack Tips for Parents in English and Spanish



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