It began with a simple grain

Good nutrition and simple grains lie at the heart of our company, our products and our heritage. After all, it was our visionary founder, W.K. Kellogg, who aspired to make "quality products for a healthier world."

Motivated by a passion for people, quality and innovation, he created the first-ever breakfast cereal and then shaped an entire industry. Kellogg soon became a household name; his signature, a trusted mark.

A legacy of responding to consumer needs and science

More than a century later W.K. Kellogg’s legacy continues to inspire us. By responding to consumer preferences and using evidence-based science as our guide, we continue on our journey to enhance the nutrition delivered through our foods. We also actively support new research to understand how our products and our company can contribute to consumer health and wellness.